Envisioning Success

Envision Your Success

Posted by Chris Shockley under General

Without sounding too touchy feely, and those who know me know that I am not into that semi-spiritualized business/self help philosophy kind of thing, one thing I want to encourage you to do is to think about the new year and imagine yourself more successful.

Envision it.

What does it look like? Do you have a new car, another machine that does whatever it is you need? A bigger warehouse? Read more…

Listen for What Your Customer REALLY Needs

Posted by Chris Shockley under General

If you’ve been working with people for any length of time you know that sometimes they can have a tough time explaining what they want and sometimes what they tell you they want is really not the best option for them. They tell you they want “X”, but based upon what they are doing, in the back of your mind, you know that “Y” is a better solution.

I believe that as a business with integrity, one should bring that up to the customer, explain why what they’re asking for may not be the best solution and offer them the better option in your opinion. Read more…

Make Your Marketing Consistent

Posted by Chris Shockley under Marketing

We are all very aware that to successfully accomplish a goal takes a certain amount of vision and planning. We look ahead, think about where we want to be, what we want to achieve and then we work backward from that point until we reach our starting point. We do this whether we realize it or not.

Some are better at this than others and some are more organized about it than others. Lots of us find ourselves getting off track half way through the process because we either get stuck on some detail or we start moving forward before the process is completed because we just want to get going. Read more…